Web Design Blog - August 07, 2009

Strategic Landing Page(s)

I recently reviewed some research by Engine Ready that provided good evidence of impactful landing pages. The research was backed by 20.8 million total visits and 108 million page views. The results focusing on paid and organic searches intrigued me. Visitors through paid searches have a slightly better conversion rate and are worth 41% more in value (sales revenue divided by number of visits) than organic searches. Drawing conversion with your website is simply a result of giving th... read more!

Aug 07, 2009 12:41pm by Marshall Snedaker

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Slow and Steady Motion

Earlier this week I wrote a post about how to achieve really nice slow motion on a video camera, an effect that usually looks terrible. Good slo-mo is now a reality, but so what? Do we really need it? Isn't it just another gimmick we can live without? Slow motion has been around probably as long as the moving image itself. Someone (probably Edison, who invented the movie camera) figured out that if you shoot more frames than normal, then play them at regular speed, everything slows way down. Cal... read more!

Aug 07, 2009 12:38pm by Scott Eggleston

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Email Sender Callouts are bad

As an anti-spam measure some emails servers will do a callout on the sender's email. The receiving server will check with the sender's server to verify that the email address of the sender exists on the sending server. This method has become unreliable in spam filtering as spammers are quite aware of this technique and will forge the from address to be a real email address. Because this no longer works very well at preventing spam, what this method does do is tax the server resources of both the... read more!

Aug 07, 2009 9:55am by Mike Vandenberghe

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