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Web Design Blog - September 2009

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YouTube Goes Even Wider?

Here's a strange development. The largest video sharing site in the world has just made their HD player even wider, forcing even 16:9 videos to be "pillarboxed" (black bars are added on the sides to fill the empty space). What is the purpose of this? The YouTube forums are reporting that to now fill this CinemaScope-sized area your movie must now be even wider that what is possible on modern video cameras. I guess you just shoot a full resolution and then crop to whatever this new size is (there... read more!

Sep 30, 2009 9:47am by Scott Eggleston

Posted in technology, video | Post Comment

Programming - Observer Pattern

Do you find yourself in a situation where you need to create a set of loosely coupled components in your application that can be swapped out. Is there an event or operation that requires that some of these components perform an action but you want to keep each component blind from each other to keep from creating a web of interdependency? Then you may just be in need of an event/observer system in your application. Many applications have plugins and in order to manage execution of the plugin cod... read more!

Sep 25, 2009 12:37pm by Mike Vandenberghe

Posted in technology | Post Comment

Logo Redesign

When you mention a logo redesign to any business owner most of them begin to get a little nervous. Everyone understands how powerful a brand can be, and businesses are scared to touch that brand. In many cases they are justified in their fear, but there are many advantages to giving your logo a face lift. One of the main advantages is to improve an outdated or a downright ugly logo, but even logos that may be considered "good" can sometimes use an overhaul. Over the last two years I have been no... read more!

Sep 25, 2009 12:31pm by Jeff Nicholson

Posted in Graphic Design | Post Comment

The Power of Online Videos

According to research performed by Cisco, almost 64 percent of the world's mobile data traffic will be video. In other words, the future of the web is video (according to several sources). How does that relate to your business? Well, I came up with a list of ideas: What do potential employees and clients find about your company? Users can search online videos to catch a glimpse of the company's workplace, atmosphere, and culture. This may be a selling point (if controlled), for even clients to l... read more!

Sep 25, 2009 12:02pm by Marshall Snedaker

Posted in technology, Web Marketing | Post Comment

Convert on the Right Key Words

User behavior online can be very predictable. Effective marketers learn to listen and study their target market's routine for surfing the net. The Internet has certainly made this easier with web analytics. We can use analytical tools to help target specific keywords that convert. Users go through a few phases before committing to a purchase. Here's how it works: Education Phase: Initially the user's search is general. Once they see a few vendors selling different brands, they become educated. ... read more!

Sep 18, 2009 8:38pm by Marshall Snedaker

Posted in technology | Post Comment

Web Development Terminology - XML

XML is a format for text that defines a structured way to organize data. XML is widely used to transmit data between applications over the internet and between applications that are not programmed in the same language. XML is also used as configuration files for many applications both web and desktop. You have most certainly seen some xml in your internet adventures. It may appear cryptic to you, but in it's basics, xml is pretty simple. You too can make some XML! Here is a very simple sample. ... read more!

Sep 18, 2009 11:22am by Mike Vandenberghe

Posted in technology | Post Comment

html 5 - It’s coming

In recent months I have been hearing more and more how practical use of html 5 is upon us. Many signs point to the fact that this just may be the case. With the recent launch of IE8, Updates to Safari and (constant) updates to Firefox it feels like the transition is inevitable. So... What is html 5? It is the newest and shiniest version of html to date. We have used and abused html 4 for over ten years. It is about time for something new. With new ways to structure pages and embed audio and vide... read more!

Sep 16, 2009 5:00pm by Jeff Nicholson

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Simplicity = Speed

With the popularity of cameras like the Flip, one thing is abundantly clear: people want stupid-easy solutions to get video onto YouTube. The Flip is a camera that records to internal memory, with a flip-out USB connector. Acting like an external drive, you can now upload the properly formatted video--no editing or encoding required. There's a quality issue, of course, but YouTube is proof that people have become desensitized to quality and it isn't really an issue. What is an issue is how fast ... read more!

Sep 16, 2009 10:55am by Scott Eggleston

Posted in technology, video | Post Comment

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