Web Design Blog

ecommerce

Mobile Apps, Mobile Sites or Both, The Debate

With the advent of smart phones and the corresponding mobile applications and mobile web sites a new debate has erupted. Should a company build a mobile app or a mobile site to interact with customers, to grow business and to find new customers. The debate rages on and will continue to do so for the coming years.  Here are a few rules of thumb to use as you evaluate whether to build a mobile application or a mobile site:  Is the mobile application your product? If you are building a.... read more

Posted in Advertising/Marketing, apps, ecommerce, Google, internet, iphone, mobile, technology | Post Comment

Tweet Shop: American Express Unveils E-Commerce #HashTag

Offering discounts via social media has been done to death, making it only a matter of time until Twitter entered uh, e-commerce? Thanks to a new collaborative effort between the social media giant and credit card favorite, American Express, it's now possible to make a purchase via Tweet. Tweet Shop Yep, you read it correctly: tweet shop. You can purchase merchandise on Twitter using a special hashtag. The only requirements? An active American Express card A valid Twitter account that .... read more

Posted in Advertising/Marketing, ecommerce, internet, iphone, news, Online Marketing, social media, technology | Post Comment

The Effectiveness of Daily Deals

It is amazing how quickly a good idea can catch on on the internet. One recent example that comes to mind is the daily deal website. Sites like Woot, Groupon and Living Social are some of the forefathers of this movement. Each of these examples have a variation of the daily deal, but in essence they are all the same. An Item or service is posted daily and users have the opportunity to purchase the item at a deeply discounted price. How effective is this sales technique. Apparently it is working.... read more

Posted in Advertising/Marketing, ecommerce, internet, Miscellaneous, Online Marketing, viral, web projects | Post Comment

Written Content for Your eCommerce Store

If you run an ecommerce store you know that the best way to drum up business is by being at the top of the search engines. You have all the products, great prices, and a good reputation; maybe now is a good time to focus on content. Even though you're main goal is to sell products, it doesn't hurt to have some real written content on your site either. Make sure you have a FAQ page. Not only is this good customer service, it gives you a place to put some content. Customer service should be your n.... read more

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The Importance of Customer Service

Today I want to talk a little about customer service for your online business. It's so easy to fall into the mindset that your site will do everything for you, because your interaction with the customers tends to be so minimal. It's not true. If anything, customer service takes on a new kind of importance. Customers like to know that there is someone behind the scenes ready to jump in and help them when something goes wrong. It is necessary to cultivate a polished customer service front so you c.... read more

Posted in ecommerce, internet | Post Comment

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