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Great Idea: Adobe Makes Popular Touch App Available for FREE (And It Kinda Rocks!)

Adobe Ideas, is a professional vector drawing Touch App for iOS. Following a sweet update, Illustrator's tablet-based app companion has been made available for FREE, courtesy of Adobe, for iPhone and iPad users. Sure, the former $10 price tag is essentially next to nothing in the world of Adobe software, but who doesn't love free stuff? So, what features can you expect in the latest version? Toolbar customization, allowing you to add your 'I-Can't-Live-Without-Them' brushes Capabilities to .... read more

Posted in apps, Design, Graphic Design, iphone, mobile | Post Comment

Mobile Apps, Mobile Sites or Both, The Debate

With the advent of smart phones, it's unsurprising that strong debate has erupted over corresponding mobile applications vs. mobile websites. As business owners determine how best to interact with existing clients, grow their business, and cultivate new relationships, many find themselves at a loss. 'What does my business really need?' they ask. 'Should we build a mobile website? Everyone says we need an app, right? We should do both just to be safe.' Before you proceed with any type of mobi.... read more

Posted in Advertising/Marketing, apps, ecommerce, Google, internet, iphone, mobile, technology | Post Comment

Tablet Computers: 3 Years Later

Apple's iPad has made tablet computers a must-have for the masses. What's not to like? They're slim, their portability is second to none, and so long as you've disabled Siri, they don't talk back. When it comes to their use in the work-place, I've been very interested to see how (or if) they would evolve in to a genuine productivity tool. Apple and Nordstrom have their sales associates charging credit cards, e-mailing receipts, and more thanks to the world of mobile. Physicians now have .... read more

Posted in apps, Inventions, iphone, mobile, Productivity, technology | Post Comment

SAAS (Software As A Service): What You Need to Know About Social Media's Popular Virtual Assistant

Being active in social media is a struggle for many organizations. Even those who understand the importance and genuinely want to be involved often lack one key necessity: time. Enter software as a service. Many of our clients are familiar with Luna's Social Media Module (SMM), and in fact, it's one of our most popular software offerings. Social Media Meets SAAS (aka Software as a Service) In the case of Luna's Social Media Module, as well as other similar SAAS offerings, the value is found .... read more

Posted in Advertising/Marketing, apps, blogs, branding, Content Writing, Facebook, internet, iphone, Online Marketing, organization, PR Public Relations, SEO, social media, Social Networking, technology | Post Comment

Maximize the Twitter Presence of Your Small Business

While out to lunch with my 80 year old father last week, he informed me that he wanted my help setting up his Twitter account. As I tried to wrap my head around the utterly terrifying prospect that my father was likely to become my new #1 twitter fan, I gave him general information about the site, what it does, how it's used, etc... Needless to say, we had a very long lunch. In reality, there are many people like my dad who have heard of twitter, tweeting (aka 'sending a twit' in Dad-speak), an.... read more

Posted in Advertising/Marketing, blogs, branding, Content Writing, internet, iphone, Online Marketing, PR Public Relations, social media, Social Networking, viral | Post Comment

Pheed Feeding the Hunger for Social Media

Are you hungry for a social media platform that doesn't involve the words twit or face? If Apple's list of Top Free apps is any indication, the answer is a resounding, YES. New app kid on the block, Pheed, has jumped to Apple's #1 most downloaded social app, #5 overall. Pheeding the (Over) Crowded Social Net Pheed entered the social media sphere late last year to a lukewarm reception. After all, it's hard enough to keep up with Twitter, Facebook, Instagram, Tumblr, and now, Vine. It had all th.... read more

Posted in Advertising/Marketing, apps, internet, iphone, mobile, news, Online Marketing, social media, Social Networking, video | Post Comment

Vine Means More Opportunity for Businesses (If You Know Where To Start!)

Social media is my well-documented addiction. Unsurprisingly, I'm currently pretty much obsessed with Twitter's new Vine app. While Vine had its share of early controversy, its popularity and fascination with six-second looping video is only continuing to grow. For business owners, Vine means one thing: opportunity. Golden Goose It may seem easy to write off, but business owners should ignore the potential marketing goldmine, Vine, can offer. Sure, many Vine videos involve cats, bad holiday sw.... read more

Posted in apps, blogs, branding, iphone, mobile, news, Online Marketing, social media, Social Networking, technology, video | Post Comment

Tweet Shop: American Express Unveils E-Commerce #HashTag

Offering discounts via social media has been done to death, making it only a matter of time until Twitter entered uh, e-commerce? Thanks to a new collaborative effort between the social media giant and credit card favorite, American Express, it's now possible to make a purchase via Tweet. Tweet Shop Yep, you read it correctly: tweet shop. You can purchase merchandise on Twitter using a special hashtag. The only requirements? An active American Express card A valid Twitter account that .... read more

Posted in Advertising/Marketing, ecommerce, internet, iphone, news, Online Marketing, social media, technology | Post Comment

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