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Verdict: The HTC First (aka the FaceBook phone) Is A Flop

Apparently I was not alone in my FaceBook phone skepticism. After slightly more than a month on the market, FaceBook's HTC First has failed to win-over consumers. Dislike: HTC First Is A Flop Exactly how badly did the First/FaceBook phone flop? Only 15,000 devices actually made it in to customers' pockets. Although the debut cost of $99 (with 2 year contract) was fairly standard within the mobile phone industry, as of last Thursday, the price dropped to well... 0.99 cents. Ouch. While AT&.... read more

Posted in Facebook, mobile, news, opinion | Post Comment

Content - Blog post or web page?

Often time I get the question - "Can't I just build a web page instead of writing in a blog?" The answer is: "yes - you can". However that answer typically comes with a little advice as to why you might prefer a blog format for your content. You typically have the choice between writing a static informational web page on your website or CMS Content Management System OR posting to your blog. First of all let's get this straight - content is content right?  Yes that's true. An article, cas.... read more

Posted in blogs, CMS, Content Writing, Online Marketing, opinion | Post Comment

AP Twitter Hacking Proves the Power of Social Media, Raises Questions About Social Media Security

If you've ever doubted the power of social media, perhaps yesterday's hacking of the Associated Press' Twitter account will change your mind. A screen shot of the initial tweet is below: The associated press was quick to issue a follow-up tweet to set the record straight. Again, it can be seen below: Despite the correction, one cannot overlook what transpired in the aftermath of the initial 'news': the Dow swiftly dropped more than 150 points, while prices of crude oil fell. The yield on t.... read more

Posted in internet, news, opinion, security, social media, Social Networking, technology, viral | Post Comment

Why the Rumored FaceBook Phone Is A Concept Worthy of the Ridiculist

FaceBook OS? A FaceBook phone?! Please tell me I'm wasn't the only person who rolled my eyes and audibly groaned upon reading about the rumored release of a FaceBook phone, likely to make its debut sometime this year. FaceBook is trying to take over the world thing aside, let's discuss this from a technology angle... The rumored device doesn't have a unique OS, but is ultimately an Andoid-based phone with OS modifications added courtesy of FaceBook. Short of feeding an ego, I do not understand.... read more

Posted in Facebook, mobile, news, opinion | Post Comment | 1

3 days in.. and ONWARD!

As the newest team member here at Luna, I've been absorbing so many new things... systems... procedures... knowledge... I have to say, my biggest takeaway this week was learning that with great ideas, come great responsibility.  Its like planting a seed.  If it is going to grow, it has to be nurtured and fed.  No one can do this for you!  It takes:  Bravery, Assertiveness, Risk, Motivation, and Commitment to make anything work in life-  Here is a list of impromptu .... read more

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Reflecting Back on 2012

Did you accomplish everything you wanted to this year?   Perhaps you didn't - but I'm sure the year had many highlights.   We recently looked back on our year and found we did indeed accomplish a lot. Did we do everything we wanted to. Probably not.  But that's ok. Taking inventory allows you to reset, make new goals and see how great the year really was. Here are Luna's top 10 of accomplishments during 2012... Worked with Many Great People to Launch Many Great Websi.... read more

Posted in Advertising/Marketing, branding, Content Writing, Design, email, Graphic Design, hosting, Online Marketing, opinion, politics, SEO, server administration, social media, Social Networking, web design, web projects | Post Comment

Just Say No: How To Protect Your Brand From Common Social Media Mistakes

Having worked in marketing for several years, I'm noticing an increasingly disturbing industry trend: companies who put their social media accounts solely within the hands of their twenty year old marketing intern.I understand the temptation to hire a fun, hip 18-20 year old in an effort to go viral. They're young. They have 1,000 followers on twitter who watch their every move. They know the latest trends. And therein lies the problem. While Twitter and social media sites can be a priceless mar.... read more

Posted in Advertising/Marketing, Facebook, internet, Online Marketing, opinion, PR Public Relations, social media, Social Networking | Post Comment

Your Website is Never Done

Take a moment and to think of a piece of technology that your business relies upon daily to stay the same for years. There aren't many. The key to a successful business isn't about staying the same: it's about strong adaptation instincts.Change is inevitable. The websites that we make are hand crafted and tailor made for our audiences and users. From a design and development standpoint this  requires discipline, focus, and dedication toward craftsmanship; but audiences tastes change, the wa.... read more

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