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Web Design Blog

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Design Advice from the Pros: Why Simplicity Works

By now you've heard about the 'less than 5 seconds' rule when hooking visitors to your website. Unfortunately this leads many businesses trying to cram a single page with as much information as possible. Bad idea. Let's take a look at some simple (and not so simple) sites and we'll explain why simplicity really is more effective.   Not-So-Simple The Problem: Too much information! Most will likely agree that there's just too much going on here. In order to avoid this common mistake, it'.... read more
Mar 12, 2013 2:39pm by Jaymee Georgelis

Posted in branding, Design, Graphic Design, internet, Online Marketing, organization, web design | Post Comment

SAAS (Software As A Service): What You Need to Know About Social Media's Popular Virtual Assistant

Being active in social media is a struggle for many organizations. Even those who understand the importance and genuinely want to be involved often lack one key necessity: time. Enter software as a service. Many of our clients are familiar with Luna's Social Media Module (SMM), and in fact, it's one of our most popular software offerings. Social Media Meets SAAS (aka Software as a Service) In the case of Luna's Social Media Module, as well as other similar SAAS offerings, the value is found .... read more
Feb 26, 2013 1:44pm by Jaymee Georgelis

Posted in Advertising/Marketing, apps, blogs, branding, Content Writing, Facebook, internet, iphone, Online Marketing, organization, PR Public Relations, SEO, social media, Social Networking, technology | Post Comment

Correcting Common Small Business' Blogging Mistakes

Lawyers, Presidents, the 12 year old who lives next door... everyone has a blog these days. Business owners have been readily getting on board, but are they doing it correctly? Whether your business is new to blogging or has been doing it for years, there's a good chance you have or will fall in to some bad habits. Read on to learn about common blogging mistakes. Your blog is not the place for self-promotion. Be honest; do you believe social media to be free advertising? Unless your pants are .... read more
Feb 01, 2013 1:13pm by Jaymee Georgelis

Posted in Advertising/Marketing, blogs, Content Writing, Copy Writing, Online Marketing, organization, SEO, social media, Social Networking | Post Comment

Collecting Data About and From Customers

Smart entrepreneurs follow a road-map to definable goals based on data and logical expectations. But where do we get data about what customers want or need? I’ll cover some of the simpler methods of lighting the path to your success.  Direct Feedback Direct feedback can come in many forms; a phone number on your site, a contact form, social media (Twitter, Facebook, Yelp!). The key is to make it available and easily accessible. At every turn make contacting you easy and reduce all b.... read more
Sep 13, 2012 12:29pm by Bernard Rodriguez

Posted in Advertising/Marketing, Online Marketing, organization | Post Comment

Getting Visitors to Your Website: A High Level View

Some people wonder what it takes to get visitors to your website. I wouldn't say anything is really "secret" about SEO anymore - it's just a lot of hard work. At Lunawebs.com we believe strongly in the power of SEO and Online marketing campaigns. While the work that we do is varied and detailed, here's a high-level view of our methodology to get visitors to your website. I'll develop each of these out in the future with how you can get each of these accomplished. Research Market & Comp.... read more
Jul 10, 2012 12:41pm by Shad Vick

Posted in Advertising/Marketing, branding, Content Writing, Copy Writing, internet, Online Marketing, organization, PR Public Relations, social media | Post Comment

Simplifying a Complex Website

How do you create a website that is full featured while remaining simple? This is a question many companies ask theselves at one point or another. A few simple tips can help you to streamline your site and take it to the next level. Limit bells and whistles.  Provide your users with features (bells and whistles), but keep them relevant.  A feature in this case is a tool or enhancement to an interactive piece of your website.  When you provide your users with valuable tools (fea.... read more
Sep 16, 2010 11:37am by Jeff Nicholson

Posted in internet, organization, technology, web design, web projects | Post Comment

Organization is a Winning Strategy

As a fairly new employee here at LunaWebs.com I've been going through the "getting started" process and one of the most important concepts I've come across is getting organized. Already my plate is pretty full here, and I'm trying to figure out a good organization system so I can manage everything. However, this is for whole businesses as well as individual workers. Organizing in one spot will help you realize how you can get organized in another. Show your customers, your sponsors, your vendors.... read more
Mar 05, 2010 5:27pm by Jill Hartsen

Posted in Miscellaneous, organization, technology | Post Comment

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