Web Design Blog - SEO

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Article Spinning is Dangerous

I've said this for some time, but it's great to finally see other experts backing my opinion. If you spin articles in an attempt to fool Google - you'll eventually pay for it. For those of you who don't know what article spinning is I'll offer a simple explanation. Article Spinning is rewriting the same articles to look "unique" by swapping out words with similar words. This is BAD however. Don't do it. Find out if your SEO company engages in this practice and question their methodology. I... read more!

Posted in Google, links, PR Public Relations, SEO, social media, technology, Web Marketing | Post Comment

How to explain SEO

 Explaining SEO to a client, friend, or employer is easier than you think Think fast! Someone asks you, "Hey, What is SEO?". What do you say? Do you quickly reply "Search Engine Optimization" and leave it like that? No, because there is so much more to SEO than that. Using analogies to explain SEO have seemed to work for me in the past, although when writing about it, I usually just go right into it. Here are the basics: On Site optimization involves making sure your website is up to "cod... read more!

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Utah SEO - Marketing your local business online, the right way.

Utah SEO - Online Businesses in Utah  What is SEO, and why is it important to Utah Businesses?                 You may have heard the phrase "Search Engine Optimization" (SEO) lately. It has turned in to somewhat of a buzz word. Many Utah Companies are turning to SEO companies to assist them in marketing their websites.  There are thousands of businesses in Utah, big and small. Some of these companies are in c... read more!

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Should I be Paying for SEO?

Why Pay for Online Marketing - My Business Already Makes Money So you have a great website. Your business is making money and is even profitable in this crazy economy. Good for you. So what's all the buzz about online marketing and SEO? Why do businesses pay for it? Bottom line: to stay ahead of the competition, you need to maintain a healthy website and implement an online marketing program in-house or with an online marketing vendor. If you don't - your competitors will pass you up. Do I re... read more!

Posted in Advertising/Marketing, blogs, Google, internet, outsourcing, PR Public Relations, SEO, social media, viral, Web Marketing | Post Comment

Google vs. Washington: Outlawing Competitive Advantage

Watching Google's Eric Schmidt testify before the Senate's was like watching a slightly awkward physicist attempting to explain quantum theory to a bunch of gorillas. Utah's own Mike Lee showed that he is worse at understanding the issues involved than Eric Schmidt is at explaining them. Meanwhile, Danny Sullivan nearly had a stroke listening to the Senators grandstanding as trust-busters, all while blatantly requesting favors from Google. For those who aren't familiar with the case, a number o... read more!

Posted in Google, internet, news, opinion, politics, SEO | Post Comment | 1

Negative Press: Burning Brands and Dollars

Over the last year, the online marketing community has been abuzz with talk about using negative press to boost one's rankings in search engines like Google. It all started with a New York Times story about a man whose horrible customer service skills and illegal actions had supposedly boosted his rankings in the search engines. The general proposition was that links are good for search engine rankings, and making people extremely angry is one way to get them to link to your site. The issue a... read more!

Posted in Advertising/Marketing, branding, Google, internet, opinion, PR Public Relations, SEO, social media, Social Networking, viral, Web Marketing | Post Comment | 1

SEO Spam History: Nearing Extinction

Spam originally referred to posting the same message over and over again. For example, if you joined a chat room and filled it with the same words over and over, you were spamming for the sake of ruining the chat room. As email became more common, the phrase was quickly applied to unwanted email that filled up your inbox; the concept was very similar, but applied to an email inbox rather than a chat window. Today, though, spam has a different meaning. Spam, to most, is any unwanted promotional ... read more!

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Why Is My Website Not on Google? Advice for Small Businesses

When I tell someone that I work in Internet marketing, I have learned that there are really only three responses. Most people will just say "cool." Marketers will ask what kind of online marketing I do. Then there's small business owners. Generally speaking, small business owners are experts in their respective fields - not search engine marketing. Owners want to know what they can do to make their website more visibile. They realize that the Internet has huge potential for their business, but t... read more!

Posted in Google, SEO, Web Marketing | Post Comment

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