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Web Design Blog - Web Marketing

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QR Codes: Fast Low-Cost Marketing

You’ve seen them in grocery stores, on movie posters, on packages you’ve received in the mail. Those tiny squares of black and white digital hieroglyphics are everywhere. They’re called QR Codes (the QR stands for Quick Response) and they’re changing the way that businesses and organizations market and track the success of their products. There’s a segment of your customer base that isn’t as interested in the magazines on your coffee as they are in the phones... read more!

Jan 24, 2012 3:02pm by Bernard Rodriguez

Posted in technology, Web Marketing | Post Comment

Article Spinning is Dangerous

I've said this for some time, but it's great to finally see other experts backing my opinion. If you spin articles in an attempt to fool Google - you'll eventually pay for it. For those of you who don't know what article spinning is I'll offer a simple explanation. Article Spinning is rewriting the same articles to look "unique" by swapping out words with similar words. This is BAD however. Don't do it. Find out if your SEO company engages in this practice and question their methodology. I... read more!

Jan 24, 2012 11:08am by Shad Vick

Posted in Google, links, PR Public Relations, SEO, social media, technology, Web Marketing | Post Comment

Should I be Paying for SEO?

Why Pay for Online Marketing - My Business Already Makes Money So you have a great website. Your business is making money and is even profitable in this crazy economy. Good for you. So what's all the buzz about online marketing and SEO? Why do businesses pay for it? Bottom line: to stay ahead of the competition, you need to maintain a healthy website and implement an online marketing program in-house or with an online marketing vendor. If you don't - your competitors will pass you up. Do I re... read more!

Oct 06, 2011 9:49am by Shad Vick

Posted in Advertising/Marketing, blogs, Google, internet, outsourcing, PR Public Relations, SEO, social media, viral, Web Marketing | Post Comment

Negative Press: Burning Brands and Dollars

Over the last year, the online marketing community has been abuzz with talk about using negative press to boost one's rankings in search engines like Google. It all started with a New York Times story about a man whose horrible customer service skills and illegal actions had supposedly boosted his rankings in the search engines. The general proposition was that links are good for search engine rankings, and making people extremely angry is one way to get them to link to your site. The issue a... read more!

Sep 19, 2011 10:27am by Carson Ward

Posted in Advertising/Marketing, branding, Google, internet, opinion, PR Public Relations, SEO, social media, Social Networking, viral, Web Marketing | Post Comment | 1

Why Is My Website Not on Google? Advice for Small Businesses

When I tell someone that I work in Internet marketing, I have learned that there are really only three responses. Most people will just say "cool." Marketers will ask what kind of online marketing I do. Then there's small business owners. Generally speaking, small business owners are experts in their respective fields - not search engine marketing. Owners want to know what they can do to make their website more visibile. They realize that the Internet has huge potential for their business, but t... read more!

Aug 08, 2011 4:54pm by Carson Ward

Posted in Google, SEO, Web Marketing | Post Comment

How Well Do You Know Your Online Audience?

Fact: Internet searchers judge a website within five seconds of visiting it. This means that your site has to snag the attention of your audience the first time they see it. You may have the best looking website on the planet, but knowing what makes your audience tick can make or break a potential conversion. Ask yourself this question: Exactly who is your online audience? Mothers? Middle-aged men? College students? Is your site something this audience would find attractive? The Breakdown... read more!

Jun 05, 2011 9:56pm by Kristyn Porter

Posted in Graphic Design, web design, Web Marketing | Post Comment

The Power of a Well-Written Blog

Blogging is a Power Tool for Online Marketing Blogging is one of the most powerful tools on the internet. Blogging helps with things like web development, brand awareness, social media, and SEO. Sounds a little techie? Don't worry. With a little bit of determination and consistency, you can get a lot of exposure to your company. Write about the things you know and as often as you like. Or, if you don't have the time, outsource it. Blog services from a professional company can dramatically ... read more!

May 25, 2011 4:13pm by Kristyn Porter

Posted in Blogroll, SEO, Social Networking, Web Marketing | Post Comment

The Effectiveness of Daily Deals

It is amazing how quickly a good idea can catch on on the internet. One recent example that comes to mind is the daily deal website. Sites like Woot, Groupon and Living Social are some of the forefathers of this movement. Each of these examples have a variation of the daily deal, but in essence they are all the same. An Item or service is posted daily and users have the opportunity to purchase the item at a deeply discounted price. How effective is this sales technique. Apparently it is working... read more!

Dec 08, 2010 8:17am by Jeff Nicholson

Posted in Advertising/Marketing, ecommerce, internet, Miscellaneous, viral, Web Marketing, web projects | Post Comment

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